Discount Booklets Our discount voucher booklets are distributed localy in high volumes in target areas that promote the local businesses and tradesmen of that specific area. Unlike conventional advertising our booklets are packed only with discount vouchers and special offers, giving £1000’s worth of savings to the public! The vouchers are printed in a A5 full colour glossy booklet, each voucher size starts from an 8th of a page. A discount voucher can be simply cut out from the page and used in the business that has advertised. Attract New Customers It can be hard to attract new customers especially if those customers are happy with the service they receive elsewhere or do not know you exist. Advertising in our Discount Voucher Books will give them an incentive to try your services and possibly change their buying habits. Discount Voucher Books have been shown to work nationally, by allowing the public to try out services that they might not have come across before Measurable Results By using the vouchers, advertisers will benefit from a smart cost effective and quantifiable means of attracting new customers, it will enable the advertisers to know how well the campaign is working by the amount of vouchers being redeemed in a certain period and generating future revenue for their business. You will be able to track your response and account for every penny spent unlike other forms of advertising, saving your company time and money. Cost Effective The costs associated with the vouchers can work out massively cheaper than traditional Leaflet and newspapers advertising. From less than 0.02p per home, Tade Discount UK voucher books give you the lowest cost option to reach thousands of homes in your local area. Boost Sales in Those Quieter Periods Your offers could include exceptional discounts out of season or for quiet days of the week! Such as seasonal establishments, midweek or mornings a company offering 25% or “buy one get one free” gains the public interest, lets people know you are there and increase sales in these off peak periods. Retention Value Our Discount Voucher Books is a full colour high quality publication, because of the numerous vouchers in the book people tend to keep it until its expiry. Our Discount Voucher Books are delivered without an envelope or any king of packaging, they can be picked up and read immediately. Value For Money The voucher booklet will be supported by a well designed, well managed and comprehensive website that enables shoppers to browse specific areas and categories to print off unlimited vouchers of their favourite offers. To enhance your presence we will add your voucher on to our website for FREE, giving your business even more exposure and marketing opportunities, giving your customers the opportunity to come back time and time again, and receive endless amounts of discounts, offering you a constant flow of repeat business. Tradediscountuk.com constantly keeps members up to date with new advertiser’s and the latest information and promotions that individual businesses may be offering, ensuring that your latest offer is visible to all our customers regularly. Resulting in more regular business for you! See our FAQ for more details ................................................................................ 1,692 vouchers redeemed every minute in the UK" Statistics from moneysupermarket.com, April 2010 “Over 58% of consumers are more likely to visit a business, brand or retailer if they know a voucher is available.” Couponstar October 2009. In May 2010 a YouGov survey found that 61% of all respondents used a voucher to get money off meals out. “76% of consumers surveyed on site at a sample of the UK’s major restaurant chains had used promotional vouchers.” Grass Roots Research Nov 2009. “28% of consumers are looking for promotional offers more than they were a year ago” Valassis Ltd. July 2010. “Receiving better offers from a competitor could turn the heads of 72% of consumers” ‘Consumers Attitude Report’ conducted by Experian UK, May 2010 |  KEY BENEFITS OF DISCOUNT VOUCHER: EFFECTIVE TARGETING High distribution in focused local area's means that you can reach more of YOUR potential customers than with other certain advertising mediums. HIGHLY EMOTIONAL SELL Consumers love discount vouchers. So presenting your offers as a discount voucher in our highly sought after books can deliver better response levels than with traditional forms of advertising PROVEN TO WORK With lots of case studies in various business categories, we know. Local Vouchers really work. That means you can run your discount voucher campaign safe in the knowledge that, as long as your offers are right, you’ll get a great return* FOCUSED, FLEXIBLE OFFERS Using new products, aged stock, quiet days, manufacturer supported products, unique products, or just presenting a package deal, you can be very focused in your advertising message. Who, What, Where advertising takes a back-seat. “COME AND GET THIS PRODUCT NOW” takes the lead and the results can be outstanding. HELLO WE ARE HERE! Surprisingly a lot of small businesses are not known by its local population, this may be because they are not in the high street location, lack of effective signage, and marketing or that consumers pass they by for the larger supermarkets or shopping centres, new people move in and out of an area constantly, so even if you thought local people knew where you are, their will be a lot that don't. |
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....................................................................................... Businesses are booming with the help of 'Discount Vouchers' The discount and Voucher based marketing is booming. It’s one of the most successful and measurable ways to advertise. The economic climate is forcing National, Regional and local businesses to use this type of method of marketing. The attitudes of consumers have changed, customers are rapidly responding to voucher-based, offer-led advertising. - The UK Discount (Vouchers) Market is now worth Billions per year.
- Nationally generating more than £27 billion worth of extra business each year!
- National statistics show that on average, for every £100 spent - £1400 is generated!
- The past few years expenditure grew by 118% and overall volume increased by 87%.
Sources: DMA, DMIS and Postcomm. More and more people are using vouchers every day, see the increase demand for discount! It is now time for YOUR business to really harness the power of voucher-based marketing. |
